# SELLING ON NICHE MARKETPLACES: IS THE JUICE WORTH THE SQUEEZE?

**Tuesday, March 30, 2021**  
11am PST / 2 pm EST

In this fireside chat, Zentail and Newegg will challenge the status quo of selling only on mass marketplaces (a.k.a. Amazon), and show how niche marketplaces can help to grow your business in a variety of ways.

Today, most sellers are focused almost entirely on Amazon or the “mass marketplace” as opposed to niche channels. In this webinar, Zentail and Newegg will challenge the status quo and show how niche marketplaces are essential to your online strategy. They’ll also address the latest tips for succeeding on niche marketplaces and making sure your efforts are well spent.

#### Gregory Rice
**Newegg, Senior Marketing Manager**  
Greg is a passionate marketer who has been helping sellers explore the nuances and trends of the e-commerce landscape, as well as Newegg for the past six years.

**TOPICS COVERED**  
- Top myths of selling on a niche channel  
- Advantages of smaller marketplaces  
- Setting the right expectations and plans

#### Pauline Shiu
**Zentail, Marketing Director**  
Pauline is a champion of creating the best customer experience and shares her excitement for innovative and intuitive seller methods in an effort to make ecommerce simple.

**TOPICS COVERED**  
- Data-backed reasons for going niche  
- Building positive customer experiences  
- How to simplify your work

#### Alicia DeFinis
**Director, Marketplace Growth, Walmart**

#### Zach Hekker
**Sr. Mgr., Marketplace Partnerships, Walmart**

#### Dionne Resnik
**Senior Manager, Media Group, Walmart**

#### Jeffrey Lee
**Product Manager, Listing Quality, Walmart**

#### Girish Ramchandran
**Sr. Technical Program Manager, Content Acquisition, Walmart**

#### Erik Charpentier
**Product Manager, Walmart Fulfillment Services**

#### Jason Magee
**Senior Director, Sales, Teikametrics**

#### Michael Sene
**Director, Sales, Deliverr**

This masterclass series will be streamed live on Facebook. Request to join the [Walmart Marketplace Sellers](https://www.facebook.com/groups/1810530335882148) group several days before classes start. You'll not only be able to view our livestream from there, but also meet fellow Walmart sellers to share ideas and ask questions.

### Teikametrics
Masters of Amazon and Walmart ads

### Deliverr
Enabling Free TwoDay Delivery for Walmart Marketplace sellers